SYDNEY’S LEADING SOCIAL MEDIA MARKETING AGENCY.

We’re the team behind Sydney’s most successful & influential brands on social media.

At We The People, we help brands across Sydney win an unfair share of attention on social. Our best-in-class capabilities across social strategy, content production, influencers, paid media and community management have driven billions of views on TikTok and YouTube, millions in conversions on Facebook and Instagram, and helped scale brands from scrappy start-ups into household names.

Chat with our Sydney team today
Chat with our Sydney team today
Logo of Arnold's Tim Tam, a chocolate biscuit brand, with black background and white text.
Black and white logo with the word "dale" in bold lowercase letters inside an oval shape
Priceline Pharmacy logo with a stylized cross and the text 'priceline pharmacy' in lowercase letters.
Black and white Target logo with a bullseye symbol and the word 'Target'
Four black squares of different sizes arranged in a row on a white background.
Black background with the white Amazon logo and the text 'amazon' underneath.
The Seek logo, consisting of a circular icon with dots forming an arrow pointing to the right and the word 'seek' in lowercase letters.
Jetstar logo in black with a star symbol on the right.

Australia’s leading brands turn to We The People to deliver high-performing social media marketing programs.

Our Services

  • Content Creation

    We craft scroll-stopping content that connects, converts, and drives real results.

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  • Three young men on an outdoor sports court with a chain-link fence, wearing athletic clothing and holding a soccer ball.

    Paid Media

    Smarter paid media management that balances performance with long-term brand building.

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  • Three young men standing outside a store, with two of them appearing to clean their mouths or face, and one holding a shopping bag.

    Influencer Marketing

    End-to-end influencer marketing that delivers cultural relevance and commercial ROI.

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  • Social Media Strategy

    Social strategies that blend creativity, performance, and cultural smarts to drive growth and real impact.

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  • Close-up of a person’s arm with a neon purple and blue background, displaying the Durex logo and the slogan 'Upgrade Your Play'.

    Design & Illustration

    Design that elevates your feed, builds brand recognition, and commands attention.

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  • A young woman with long brown hair smiling and posing indoors near a window, wearing a pink crop top, a green jacket over her shoulders, and blue denim shorts.

    User Generated Content (UGC)

    Real creators, real content. Tap into UGC that drives trust, views and conversion.

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  • Two women sitting on a wooden bench at the beach, wearing hats and casual summer clothing, smiling and laughing.

    Campaign Planning & Activation

    Smartly planned, socially engineered campaigns that move audiences and deliver results.

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  • Group of four diverse friends smiling and relaxing together on a gray background.

    Community Management

    We own the comment section & your inbox with speed, agility & personalisation.

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We help our partners in Sydney own the moments on social that meaningfully impact their business.

How we do it.

Culture

We identify & listen to the voices, formats & insights influencing your audience on social. Australians are spending about 2 hours on social media platforms each and every day. Understanding where their attention is in culture, becomes crucial to our success.

Creativity

We embolden that insight with creativity that’s unique and distinctive to us as a brand. We craft each idea or content output to resonate and drive meaningful engagement across diverse social communities.

Speed

We strategise, create, optimise and publish at the speed of social. Our team at We The People is designed for speed to keep your brand ahead of the conversation. It’s this agility that helps make our brand partners successfully conquer attention time and time again.

Case Studies

How has our social media marketing capability conquered attention for our brand partners?

An airplane with the Jetstar logo flying in the sky with clouds, wearing a green Australian tourist hat on the nose. The text 'LET'S GO!' is displayed on the image.

Millions of views a month on TikTok for Jetstar Australia

A woman with long blonde hair wearing a dark dress holding a large sign advertising late start, free breakfast, and manicures, standing in a modern room with a TV and open door.

Seek - Influencer Campaigns

A man with curly hair wearing a black beanie and denim shirt sits at a table in a fast-food restaurant, eating fried chicken. There is a red booth and wooden wall behind him, and a cardboard box of Chicken with a logo on the table.

Finger Lickin’ Good content for KFC

A young man wearing sunglasses and a yellow hat smiling and holding a box of Seap's Oven Baked Hot Food Pizza snacks at the beach with people in the background.

Arnott’s Shapes - Always-on Content

A coffee maker on a rustic wooden table against a white brick wall with a DeLonghi sign, a wooden ladder, and a green plant in the background, with the caption 'Enjoy the beauty of Italian design.'

Giving Australians their morning coffee hit for De’Longhi

A 10-pack box of Durex Invisible Regular Fit condoms standing on a wooden surface.

Durex - Social Campaign & Community Engagement

A man playing street cricket with a cricket bat and ball on a city road, with parked cars and trees in the background, and a trash bin nearby.

TikTok - Content Creation & Paid Ads for TikTok Australia

Chat with us.

Want to see how our team of social media marketing experts in Sydney can make an impact for your brand? Complete the form and a member of our team will be in-touch shortly.