MELBOURNE’S LEADING SOCIAL MEDIA MARKETING AGENCY.

We’re the team behind Melbourne’s most successful & influential brands on social media.

At We The People, we’ve been helping brands in Melbourne conquer an unfair share of attention on social through our industry-leading social strategy, content creation, influencer, community, paid media and social media management capabilities. It’s helped us capture billions of views on TikTok & YouTube, drive millions of dollars in conversions via Facebook & Instagram, and grow brands from small start-ups to household names.

Chat with us today
Black background with the text "Arnott's Tim Tam" in large white and gray font.
A black and white logo with the word 'dae' in bold, stylized letters.
Logo of Priceline Pharmacy with a gray and black cross icon and the company name in black and pink text.
Black and white logo of Target retail store, featuring a bullseye symbol and the word 'Target'.
Silhouette of four bar graphs showing increasing and decreasing data trends on a white background.
Amazon logo with black background
Seek logo with black and gray color scheme featuring a circular dot pattern and the word 'seek' in lowercase letters.
Jetstar logo with black star.

Australia’s leading brands turn to We The People to deliver high-performing social media marketing programs.

Our Services

  • Content Creation

    We craft scroll-stopping content that connects, converts, and drives real results.

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  • Three young men in athletic clothing posing in front of a chain-link fence on a city rooftop. One is holding a soccer ball, another is sitting on a brick ledge, and the third is standing with one leg crossed over the other. They are outdoors on a cloudy day.

    Paid Media

    Smarter paid media management that balances performance with long-term brand building.

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  • Three young men standing outside a store, two of them eating something and one holding a package.

    Influencer Marketing

    End-to-end influencer marketing that delivers cultural relevance and commercial ROI.

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  • Social Media Strategy

    Social strategies that blend creativity, performance, and cultural smarts to drive growth and real impact.

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  • Close-up of a person's hip and thigh in colorful lighting, with the Durex logo and the words 'Upgrade Your Play' overlaid.

    Design & Illustration

    Design that elevates your feed, builds brand recognition, and commands attention.

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  • A young woman with long dark hair smiling in a brightly lit room with large windows, wearing a pink crop top, a green jacket, and denim shorts.

    User Generated Content (UGC)

    Real creators, real content. Tap into UGC that drives trust, views and conversion.

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  • Two young women sitting on a wooden bench at the beach, laughing. They are wearing hats, bikinis, and loose pants, with sand beneath them and a white wooden building behind.

    Campaign Planning & Activation

    Smartly planned, socially engineered campaigns that move audiences and deliver results.

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  • Four diverse young adults, smiling and close together, enjoying a relaxed moment.

    Community Management

    We own the comment section & your inbox with speed, agility & personalisation.

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We help our partners in Melbourne own the moments on social that meaningfully impact their business.

How we do it.

Culture

We identify & listen to the voices, formats & insights influencing your audience on social. Aussies are spending, on average, 2 hours on social media platforms each and every day. Understanding where their attention is in culture, becomes crucial to our success.

Creativity

We embolden that insight with creativity that’s unique and distinctive to us as a brand. We craft each idea or content output to resonate and drive meaningful engagement across diverse social communities.

Speed

We strategise, create, optimise and publish at the speed of social. Our team at We The People is designed for speed to keep your brand ahead of the conversation. It’s this agility that helps make our brand partners successfully conquer attention time and time again.

Case Studies

How has our social media marketing capability conquered attention for our brand partners?

An airplane in the sky with a green cowboy hat attached to the nose, and the text "Let's Go!" displayed on the image.

Millions of views a month on TikTok for Jetstar Australia

A woman with long blonde hair wearing a sleeveless dark dress stands inside a modern apartment, holding a large pink and white sign that reads "Late start. Free breakfast. Manicures." The woman appears to be talking, with a TV screen displaying a woman in the background, and a caption at the top says, "Yes a job, you know those things."

Seek - Influencer Campaigns

A man with dreadlocks, wearing a black beanie and denim jacket, enjoying eating fried chicken at a fast-food restaurant, sitting on a red cushioned booth with a white table and holding a small container of chicken.

Finger Lickin’ Good content for KFC

A person wearing sunglasses and a yellow hat, holding a box of Combos snack with a beach and a building in the background. The person is smiling widely.

Arnott’s Shapes - Always-on Content

A DeLonghi coffee machine on a rustic wooden table against a white brick wall, with a ladder and a plant in the background, and a caption that reads 'Enjoy the beauty of Italian design.'

Giving Australians their morning coffee hit for De’Longhi

A box of Durex Invisible regular fit condoms with 10 condoms in the package, displayed on a reflective surface.

Durex - Social Campaign & Community Engagement

A man playing street cricket with a cricket bat and ball on a neighborhood street, with a trash bin and trees in the background.

TikTok - Content Creation & Paid Ads for TikTok Australia

Chat with us.

Want to see how our team of social media marketing experts in Melbourne can make an impact for your brand? Complete the form and a member of our team will be in-touch shortly.